IRCE 2015 is coming to Chicago June 2-5 and it offers something for everyone involved in eCommerce. Here’s what you can expect:
IRCE 2015: What to Expect from the Ecommerce Conference
Who’s Attending?
Nearly 10,000 industry people are expected to attend this mega eCommerce conference representing branded manufacturers, catalogers, consumer services, retailers, web only merchants, wholesale distributors, vendor to retail and much more. What does this level of representation mean? Read on…
Customized Education
When you have these numbers with this depth of attendance, you get a comprehensive agenda that is extremely rich in content. Let’s face it, eCommerce is evolving so quickly, it can be nearly impossible to keep up with trends and industry insights. You get to a place where "you don’t know what you don’t know" and that can have a deep impact on revenue. With diverse attendance come diverse topics.
Multiple tracks make it easy to discover the content that is relevant to you. Here are some examples:
- A technology track that focuses on topics such as assessing your tech stack, evaluating whether an e-commerce replatforming is right for you at this time and new innovations in wearables and digital wallets.
- B2B workshops that will provide an overview of the changes and provide companies who primarily sell to other companies strategies for adapting to the new B2B e-commerce reality.
- Small retailers have a track devoted to help small and mid-sized retailers determine the best ways to spend for success without going broke.
An Amazon & Me workshop features a robust set of topics including;
- Examining Amazon: What All Retailers Need to Know to Compete against or Cooperate with Amazon.
- Pricing Strategies on Amazon
- First Party Versus third Party on Amazon
- Protecting Your Seller Reputation
Thought Leaders
As you can imagine, a conference of this size and scope delivers on speakers who are not just thought leaders, but some of the best minds actively working in the industry today.
The Keynote Address is being delivered by Jason Goldberger. President of Target.com and Mobile, who will speak on the “Retail Revolution: How digital is Transforming Target and Fueling the Future of Shopping”. As part of the presentation, Mr. Goldberger will share lessons learned along the retailer’s digital transformation journey and where he sees eCommerce heading.
SEE ALSO: IRCE-TOP 7 REASONS TO ATTEND AN ECOMMERCE CONFERENCE
Workshop speakers come from the C-Suite of brands such as Abercrombie & Fitch, Billabong, E-Bay, Lowe’s and many others. Analysts from Forrester Research and Gartner offer insights on current and future trends. In addition, a slew of eCommerce solution providers offering their specialized understanding of the eCommerce environment.
Trade Show Exhibition
Billed as “The Largest Display Anywhere of E-Commerce Technology and Services”, IRCE boosts a 250,000 square foot show floor featuring over 600 companies. These vendors will showcase the latest technologies that are creating the new retail economy.
To help you manage the floor, wide aisles with large signage, interactive maps, 1-on-1 consultations to help you focus on “best fit” vendors for the solutions you are looking for and 8 manned on floor kiosks help you navigate the Exhibit Hall efficiently and effectively.
Networking
The crown jewel of any conference, IRCE offers multiple opportunities to meet industry peers so you can create new connections.
There are two planned receptions during the conference. The Welcome Reception occurs on Tues June 2 from 4pm-6:30pm and is open to all IRCE attendees. The reception includes complimentary beer and wine and is held in the Exhibit Hall. The next evening, a Cocktail Reception, also featuring complimentary beer and wine, will be held in the Exhibit Hall from 4pm-6:30pm.
Additionally, All mid-morning and afternoon beverage breaks and both lunches will take place in the Exhibit Hall during the entire show. An ample supply of tables and chairs throughout the hall can serve as an ideal spot for impromptu meetings and gatherings as well.
Now you know what to expect from the IRCE eCommerce conference. There’s still time to plan your attendance at this event, and, as you can see, there are plenty of reasons to do so. Nothing compares with the experience of being surrounded by peers, diving deep into what is happening in your industry and making new relationships with your industry brethren. It is an opportunity that lives beyond the ecommerce conference itself. We look forward to seeing you there!
