Flat Design for eCommerce
It’s no surprise that we’re seeing the flat design look just about everywhere. Apple, Microsoft, and even Google have adopted this simplified web design style. The flat design trend continues to grow, but why? What draws user experience designers towards using flat design for eCommerce websites? Read more in our article on Ecommerce Outtakes.
In a just a few months, flat design has made its mark on most eCommerce websites in some way, shape, or form. Flat design for eCommerce is a minimalist approach that uses the components including, color, shape, and typography to project meaning. This simple style avoids the use of embellishments and fluff, and relies solely on the most foundational elements to convey a strong message to your customer.
Our article on flat design explains the finer points of flat design, including:
1. Why Flat Design?
2. Downsides of Simple
3. Next in eCommerce Design Trends
Overall, the clutter-free, flat design look gives your customers the ability to scan your eCommerce website much faster and encourages a deeper connection with your product.
Flat design has garnered somewhat of a cult following. While it's important to keep up on eCommerce web design trends, it's crucial to remember that trends are not the custom-fit solution to every eCommerce web design problem. With digital interfaces growing and device types changing daily, the need for cleaner, crisper, simpler, and more user-friendly web designs will help both your eCommerce business and your customer.
